FIUU is a new delivery business for both companies and individuals. In addition, it is an environmentally friendly company, since the vehicles used in its deliveries are electric, and thus reduce C02 emissions.
Onomatopoeia Comic
We based ourselves on typical comic onomatopoeias to create the graphic image, since the very name ‘Fiuu’ reminds us of one, and we designed it so that it looks like it came from a comic.
Retro Type
We chose the CASCADIA MONO typeface, as it is based on the typical retro computer font, and is a good contrast to the custom typeface of the logo.
Eye-catching and comple-adjacent
We chose a striking color palette, which is also adjacently complementary.
The comic
Continuing with Fiuu’s corporate style, we created some comic strips, with the intention of using them for packaging or other elements.